The Gold Fields Advant’edge (Selling)


To partner with our clients and drive results by leveraging on our expertise, multinational network and exemplary sales strategies.


We combine our extensive sales experience with your unique understanding of your property, to develop a bespoke marketing strategy, built on the foundations of our wider network and experience.


More than a partner, we will become an extension of yourself. We provide you with access to the sales, marketing, translation and networking expertise of Gold Fields Residential, as well as industry leading sales consultants. This results in a comprehensive property marketing solution.

7 Critical Things We Do When Selling Your Property


In any property marketing campaign, pricing strategy is critical. Our analytics team will work closely with our sales representatives, and you, to formulate the correct pricing strategy. Our pricing strategy will be integrated with the overall marketing strategy to develop a comprehensive sales campaign.

Legal Implications

We will liaise with your preferred legal representative, ensuring all contracts reflect current state of the property.


The presentation of a property is critical in any sales campaign. Our in-house design team will take the time to develop a design plan, re-arrange and present your property as required, and work with you to make sure your property is not only photogenic, but has the right look and feel.


Our marketing team will develop an integrated strategy utilising various mediums. These include internet, social media, newspapers and magazines. The marketing program will be designed to create interest, urgency and action – driving results. We will leverage on Gold Field’s superior size and network, to ensure we attain the best possible advertising rates.


We use the best mainstream advertising channels and social media to generate as much interest as possible for the critical first impressions.


Our helpful consultants will work closely with you and potential buyers to coordinate viewings and ensure your property is always well presented. In addition to scheduled viewings, we will take a flexible approach in arranging mutually suitable private viewings for pre-qualified potential purchasers.

Exchange & Settlement

When an offer is made and accepted, we will guide you through step by step the exchange and settlement.